#RomewithGoogle

April 2015
Product Launch
Rome, Italy
25 - 50 Attendees
 
Overview
From Cogs & Marvel
For the product launch of a new Pixel phone, we created a highly immersive and memorable tour of one of the most beautiful cities on the planet, Rome. Using all of the tools from the travel app suite, we designed a scavenger hunt style experience that invited guests to leave the guidebooks at home and explore all of the city’s stunning and famous sites using Google tools to guide the adventure. From photo opps at the Trevi Fountain to shopping on Via dei Condotti and seeking out the city’s best gelato, the guests used Google Maps, Translate, and Images to experience Rome in a way that only Google can facilitate.
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