Cheerios Interactive Dance Floor

October 2018
Experiential Activation
Toronto, Canada
 
Overview
From wonderMakr
We spread some cheer with an interactive dance floor for Cheerios. As part of their #21DaysofCheer campaign, Cheerios wanted to spread cheer with dance the more people who joined, the bigger the party! We built a custom dance floor fitted with 25 pressure pads. Each pad activated a different layer in the song, so once every square was filled, the song was complete and the DJ could keep it going. The dance floor was set up in Yonge & Dundas Square on a pretty dreary October day, but it succeeded in bring big smiles and fun music to everyone who participated or passed by!
Venue
Venue map
Toronto, ON
Toronto, Canada
Event Team
Agencies & Vendors
People