Pepsi Tailgate Tour

Overview

From Pinpoint

Project Recap: Pepsi and iHeartMedia reached out to Pinpoint to take part in a national tailgating tour attending several NFL and college football games over the course of four months. As one of the largest sponsors of the NFL, Pepsi wanted a brand presence onsite to promote brand awareness, execute a sampling of the new Pepsi Zero Sugar, entertain VIPs, as well as to hand out free beverages to ga