Victoria’s Dia De Los Muertos - In-Store Event in New York, NY | The Vendry

Victoria’s Dia De Los Muertos

October 2020
In-Store Event
New York, NY
From Groove Jones
Upshot Agency worked with Groove Jones to create an AR experience for Constellation Brands’ Victoria Dia De Los Muertos campaign. The experiences allow consumers to bring a series of custom bottle labels to life in celebration for the annual Mexican holiday. Groove Jones designed the experience to work with WebAR.
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