Cox Media Group
September 2020
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Atlanta, GA
Overview
From NuVoodoo
2020 wasn’t kind to a lot of industries, and one of the industries hit the hardest was radio. Cox Media Group in Atlanta, GA knew that their radio stations needed to deploy effective marketing strategies to stay competitive in a vastly shrinking economic landscape. NuVoodoo was able to deploy surgical marketing strategies targeting the audience that mattered most to each station. The result was sustained #1 rankings in each station’s most desired demographic.
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