SEO: that thing that you know you’re supposed to care about but…it always seems to drop on your priority list when compared to your PR strategy and building an Instagram…

As the coronavirus outbreak forces mass event cancellations and postponements, the industry faces economic damage and uncertainty

After a career on Wall Street, Bronwen Smith embraced her passion for floral design and created B Floral. That was nine years ago. Now her clients include: Netflix, Amazon and many more.

We spoke with Frank Supovitz, seasoned event planner and crisis management specialist. In light of the coronavirus, he shares 7 pieces of advice.

We hope you find this guide helpful as you consider next steps for events-in-progress and scheduled future events. Here are strategies for decision-making, communication, event insurance, digital solutions, and more.

RedBliss Design never follows a trend and believes that the invitation experience is of utmost importance for setting the tone for an event. Read the Q&A and watch the video with RedBliss Founder Christine Traulich.

Derek McLane has designed over 360 productions on Broadway, off-Broadway, international and regional, and television. Six Oscars have featured his scenic design. This is his story, as told to The Vendry.

We’ve collected advice from leaders in the corporate events industry—from catering to production, from fabrications to florals. Maggie Balcerzak of Pink Sparrow, Lindsey Neff of Larkspur Botanicals, Rob Pausmith of Très LA Group, Dera Lee of Dera Lee Productions, and Saadia Zahid of Studio 525 share their best practices for sustainability.

Leslie Smith is an Event Marketer at Facebook. With an international career of 10 years of event production spanning the globe from Europe to the U.S., she has gained insight on crafting unforgettable and unique events.

Robert Moy is the founder of Brooklyn Balloon Company. He has created balloon art for A-list celebrities and corporate clients like Gucci, Nordstrom and Pandora.