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Michele Laufik

50+ Corporate Gift Ideas That Can Be Customized

These corporate gift ideas will help you find the perfect custom and personalized gifts for your employees and clients this holiday season that they will actually want to use.
By Michele Laufik | December 1, 2023

55 Exceptional and Unique Event Theme Ideas by Vibe and Occasion

From conferences and trade shows to holiday parties and product launches, here are 50 innovative ideas to select your perfect event theme.
By Michele Laufik | November 20, 2023

The Best Corporate Holiday Party Ideas in 2023

In a party planning rut and need inspiration? Here are interactive corporate holiday party entertainment ideas to make your party more fun & engaging. Learn more!
By Michele Laufik | November 12, 2023

TelevisaUnivision’s Senior Director of Event Marketing Jitter Garcia​ on Creating an Authentic Experience for Attendees

Jitter Garcia is the Senior Director of Event Marketing at TelevisaUnivision. Learn how she creates authentic experiences for her attendees.
By Michele Laufik | June 15, 2022

Salesforce’s Director of Industries Event Marketing, Ally Masi, on Making Virtual Events Engaging

Ally Masi is the Director of Industries Event Marketing at Salesforce. Learn about her career journey and how she produces engaging virtual events.
By Michele Laufik | May 31, 2022

TED's Head of Conferences Monique Ruff-Bell on Understanding the Business Side of Events

Monique Ruff-bell is the Head of Conferences at Ted. Hear about her career journey and how she truly understands the business side of events.
By Michele Laufik | March 4, 2022

Yahoo’s Head of Events and Experiential Marketing Charlie Eder on Taking Risks

Charlie Eder is senior director of events and experiential marketing at Yahoo. Hear about his career journey and how he reset during the pandemic.
By Michele Laufik | February 15, 2022

REI’s ​​Program Manager Max Guerrieri on Viewing Events Through an Operational Lens

Max Guerrieri is the Program Manager at REI. Learn about his career journey and how he views events from an operational lens.
By Michele Laufik | January 20, 2022

Forbes’ VP of Programming & Events Jessica Charles on Staying Calm Under Pressure

Jessica Charles is the Vice President of Programming & Events at Forbes. Learn about her career journey and how she stays calm under pressure.
By Michele Laufik | November 30, 2021

Everything that You Should Know About CES - 15 Things to Do in Las Vegas

Las Vegas is a city with seemingly endless possibilities. And when the CES tech event comes to town, you need to make the most of your visit!
By Michele Laufik | November 16, 2021

Noom’s Strategic Events Manager Victoria Gutowski on the Importance of Utilizing Your Network

New York-based Victoria Gutowski is the strategic events manager at consumer-led digital health company Noom, where she executes, on average, 20 events annually, having started at the company in...
By Michele Laufik | October 26, 2021

8 Core Promotion Ideas For Your Next Marketing Event

Event marketing can be a challenge for organizers. We’ve rounded up the best ways to promote your next marketing event.
By Michele Laufik | October 25, 2021

Rakuten’s VP of Events Sara Gorlick on Her Love of Storytelling

Sara Gorlick is the Vice President of Events at Rakuten. Learn about her career journey and what her secret sauce is to creating an event.
By Michele Laufik | October 23, 2021

Top 8 Questions to Ask a Venue When Planning an Event

Choosing the perfect venue is crucial for event success. Discover the top 8 questions one needs to ask a venue when choosing an event.
By Michele Laufik | October 21, 2021

10 Event Trends To Expect During This Fall’s Fundraising Season

From galas to charity benefits, learn how to elevate your event. Maximize your fundraising efforts with these 10 fundraising event trends.
By Michele Laufik | August 5, 2021

How to Plan an In-Person Offsite or Corporate Retreat Right Now

As companies slowly transition into their new realities many employers are looking to safely gather the troops again. Learn what hospitality pros advise when planning for a safe in-person gathering of your team at a company offsite or corporate retreat.
By Michele Laufik | May 10, 2021

How Will NFTs Impact Events? Industry Pros Weigh In

NFTs (short for non-fungible tokens) are artworks that only exist in the digital realm. They are the latest internet craze that everyone is trying to cash in on. But can NFTs play a role within the events industry? We asked some pros for their thoughts on the new fad and the impact NFTs might have on future events.
By Michele Laufik | May 3, 2021

7 Ways to Make Your Next Virtual Event More Accessible

Just as the events industry has adapted to the rise in virtual, so too has the disability community, introducing creative, innovative solutions that make digital events accessible and engaging for all.
By Michele Laufik | March 3, 2021
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