Laneige Bouncy & Firm Pop-Up Truck
April 2024
Collaborators
Mobile Tour
1,000 - 5,000 Attendees
Overview
From Food Truck Promotions
FTP teamed with AMOREPACIFIC's LANEIGE to support the launch of their newest sleep mask, Bouncy & Firm. Our bi-coastal truck activation was a huge success, driving traffic to Sephora stores and boosting the Bouncy & Firm campaign!
Attendees enjoyed unique offerings like edible pink flower cookies and skincare samples. Additionally, guests had the opportunity to receive a gift with purchase at nearby Sephora locations, further enhancing their journey into the world of LANEIGE skincare.
Event Team
Agencies & Vendors
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