Braze 4.0 Conference

BMF developed and executed an event thematic for Braze's (formerly Appboy's) annual 2-day LTR conference, placing the brand's new identity at the core. Milk's white studios were transformed into a colorful hub that promoted creativity, inspired attendees, and facilitated communication. A series of design, decor and programming - from a custom newsstand, juicing stations, and communal lounge areas, extended brand messaging and stimulated conversations in the business and technology areas.